Pepsi
Skin it to win
Site Design
I worked as freelance graphic designer in Design Royale with MC Saatchi to create an emotive digital campaign, which targets motor sport enthusiast and sport fans. The campaign gives fans the opportunity to have their own artwork featured on a V8 Pepsi supercar, during the V8 Supercars Championship.
The campaign encompasses all elements of a digital campaign: branding, video/film direction and production, 3D integration and social media strategy. Users were involved in designing his or her own supercar in real time 3D. The car design is then submitted to a gallery to be voted on. Simultaneously, a high res image of the car driving through warehouse and suburban streets is rendered dynamically and sent to the user via email. Videos are seeded across Youtube channels to gain more social media traction.
Top Page Design
H&M
Mobile Site
Design & Illustration
Audi
A1 Configurator for iPad
Design
MasterCard
Priceless Maker
Site design & illustration
The Priceless Maker.com is a special site featuring a personal expense application. By registering as a member, users can manage their daily spending and keep a financial record of their 'lifestyle' purchases. This daily input of information generates a unique character, reflecting the user's daily spending. Users can also create a personalised TV ad/slideshow by uploading photos, which utilises Mastercard's 'priceless' campaign. This unique slideshow can then be shared with friends. I was in charge of the site design, including the opening animation.
Site design
This is the official site for the ID division of TYO inc.
I worked for the ID division which does interactive design. The main page features the most recent work and news from the ID group, worldwide.